Are You Ready for Expert Executive Coaching?

Executive coaching is a professional, collaborative business relationship focusing on improving an executive's leadership, career and organizational system dynamics. The executive develops self-management and mental toughness skills that are measurable, and designed to achieve identified business results. This partnership creates a confidential, objective, no-agenda, self-reflective environment in which to explore executive issues such as personal integrity, decision-making, vision strategies, judgment, problem-solving and personal peak performance.

One on One Coaching: Silicon Valley Bay Area, Globally

For over 20 years we maintained first-class offices in the heart of Silicon Valley, in Cupertino, and Palo Alto, California. However, with the 2020 COVID-19 phenomenon, we have decided to move our business to a virtual basis.

We've been doing distance coaching all over the world each week for decades and the quality of coaching using video is completely equal to coaching done in an office.

It's also possible that we could come to your location in the San Francisco Bay Area to see you practice, to compete or for coaching in your home or office. We've done that for years. Please contact us for details. Travel fees may apply. We are based in Palo Alto, California.

Video And Telephone Coaching: US, Internationally

Phone: 510-270-0311

Email: Bill@MentalGameCoach.com

Quick Links for Executive Coaching: Score yourself on our free on-line executive leadership assessment     Order an executive coaching package     Payment and Scheduling Policies     Additional Services     Submit an executive coaching testimonial

See Bill's full bio as a executive coach.

Take This Free Executive Leadership Assessment

Discover Your Strengths And Weaknesses

We are making this valuable 73-item executive assessment tool available to you at no charge to assist you in determining what is getting in the way of achieving your full potential, and in having a full and satisfying life. It will help you quickly discover your strengths and weaknesses and provide you with an overview of where you need to begin to improve the quality of your life and career.

You can print this for your own use, or have us review it as a way to begin the executive coaching process with us.

Take this free Executive Skills Assessment now.

The Cole Executive Assessment Instrument (CEAI)

This 180-item comprehensive, highly-detailed professional educational tool will give you a deep and accurate analysis of your executive mental game. It will identify your exact mental strengths and weaknesses, and show you where you should begin working to improve your executive skills. Learn more about this Cole Executive Assessment Instrument (CEAI).

Executive Coaching Assessment Package

This 180-item comprehensive, highly-detailed professional educational tools package will give you an even deeper and more accurate analysis of your executive mental game. It will identify your exact mental strengths and weaknesses, and show you where you should begin working to improve your executive skills. This $400 package combines our William B. Cole Consultants proprietary written assessment instrument and a one-hour executive review/coaching career session with Bill Cole, CEO of William B. Cole Consultants. Learn more about this Executive Coaching Assessment Package.

Buy the Executive Coaching Assessment Package ($400USD)

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Order Executive Coaching Services

The standard hourly coaching rate for one person is $275, with some potential adjustments, based on a quote as part of a custom volume package, and for example, when we include speaking, training and consulting. For coaching sessions outside our offices, for sessions with more than one person, additional coaching fees and travel fees apply. We also offer two discounted packages, one of five hours and one of ten hours.

Discounted packages are valid only if paid in full, in advance.

Buy one hour of Executive Coaching ($275USD - one person rate)      Purchase using:

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Coaching Five-Pack: Buy five hours of coaching and instead of paying $275/hour, you pay only $265/hour. You SAVE $50.

Buy five hours of Executive Coaching ($1350USD - one person rate)      Purchase using:

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Coaching Ten-Pack: Buy ten hours of coaching and instead of paying $275/hour, you pay only $260/hour. You SAVE $150.

Buy ten hours of Executive Coaching ($2600USD - one person rate)      Purchase using:

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We have coached individuals from Saratoga, Los Gatos, Campbell, Cupertino, Palo Alto, Almaden Valley, Santa Cruz, Los Altos, Monte Sereno, Morgan Hill, Gilroy, Mountain View, Santa Clara, Sunnyvale, and many other locations in the San Francisco Bay area. Silicon Valley, and around the United States. You can come to us, or we can come to you.

We can also work virtually. We also regularly consult with clients by phone and email from countries around the world, such as England, Portugal, Australia, Mexico, China, Canada, Israel and South Africa.

We can often start you the same week you contact us. We stay busy, but we know you have important business and career issues to manage and we want you to be prepared and confident. If you need emergency, last-minute executive coaching, call us, and we will do everything we can to help you right away. We always go the extra mile for our clients!

Variable Payments

Normally payments are made using the Credit Card or PayPal buttons in the blue boxes above. However, you can make a custom payment to William B. Cole Consultants by going to the page for making payments of any amount.

Payment And Scheduling Policies

• 24-Hour Cancellation Policy: Please note that we require a 24-hour cancellation notice should you need to cancel or reschedule a coaching session. Canceling or rescheduling a training session, seminar, workshop or keynote requires much earlier notice, with different policies. For those events, please consult our contract for that event. We prefer not to charge for late canceled or no-show appointments, but repeated or egregious late cancellations or no-show appointments will be charged the full hourly rate of that missed session. If you need to reschedule, that is never a problem as long as you give us this full day advance notice so we can offer your time to another client. We are usually booked out two weeks or more in advance for coaching sessions, so the earlier you know your schedule, the easier it is to schedule you in any future slots should you need to reschedule.


• Payment for services is due on or before the first day of services rendered.


• We accept cash, check, PayPal, electronic bank transfer and credit cards issued by American Express, Discover, MasterCard and Visa.


• We don't invoice, extend credit or accept insurance.


• Clients have the option of paying the standard hourly rate or availing themselves of various discount packages.


• Package prices are based on payments made prior to, or at the time of the first session.


• Purchase of a package is not valid retroactively, after a coaching session has been concluded.


• Normally payments are made using the Credit Card or PayPal buttons on our web site. However, coaching services payments may be made in installments, by special arrangement. Please contact us for details. To make an installment payment or to make another payment to William B. Cole Consultants, go to the page for making payments of any amount.


• Checks returned by the bank for insufficient funds will be subject to a $20.00 collection fee and a $20.00 insufficient funds fee.


• To prevent fraud, refunds are not allowed by means other than the same credit card or PayPal account used to make the original charge.


• To be eligible for any reduced-price discount package you must both pay for the package in one lump sum in advance and actually complete the full hours in the package. If you opt to stop the package prematurely for any reason this voids the discount rate in the package. We will refund your remaining unused time, and your refund will then be prorated based on our standard hourly rate, not on the package rate.


• We do not offer family or group discounts. Each person in a family or a group is subject to the published payment schedules on this website.


• Clients who purchase a coaching package have the option of allowing specified other people to be a guest within that package, with our advance notification. A guest can be a parent, a relative, a neighbor, a friend, or anyone who is new to one of our programs, or who has not completed their introductory package. Someone who has already completed their 3-hour introductory package (only applicable in exam anxiety, interview coaching and sport psychology) is not eligible to be a guest in someone else’s 3-hour package.


• The introductory 3-hour new client package discount offer (only applicable in exam anxiety, interview coaching and sport psychology) is only valid for a one-time use. This package is only for brand new clients who have never had coaching with us before. Clients who have already completed this introductory package are no longer eligible to use it again. Their options are then to pay as they go at $125 per hour, or $75 per half hour, or to purchase a package of 4, 6 or 12 hours.

Additional Services

There is no additional charge for reading and responding to reasonable length emails. For emails or attached documents that are longer, any time spent with these activities will be counted as hours in the package you purchased. If the hours exceed the package hours, they will be invoiced weekly.

We can assist you in many other ways in addition to coaching. This is a menu of how you can utilize our expertise to create a robust program of improvement. Any time spent with these activities will be counted as hours in the package you purchased.

• Reading, reacting to and editing documents.
  
  
• Reviewing videos.
  
  
• Reviewing audios.
  
  
• Creating customized audios.
  
  
• Creating and editing documents.
  
  
• Creating coaching plans, lesson plans, training plans, development plans and any course syllabus.
  
  
• Writing reports or summaries about your coaching sessions, practice sessions or performances.
  
  
• Writing and editing speeches and training materials.
  
  
• Creating and conducting surveys and questionnaires.
  
  
• Creating and conducting 360 degree reviews.
  
  
• Speaking to people you designate, as part of your coaching program, such as teachers, tutors, coaches, school administrators, therapists, consultants, relatives, parents or any other people on your success team. We often consult with parents on how to maximize their involvement with their child's sport experience.
  
  
• Having us conduct web research, or other research on your behalf.
  
  
• Attending your performances or workplaces, or in the field, observing and debriefing you.
  
  
• Speaking by phone or Skype to debrief you after your performances, while you are still on site, or soon thereafter.

These additional services can be paid for in two ways, which we will ask you to designate before beginning them. They could be counted as part of your existing package hours, or charged as additional services beyond the package, at the hourly rate within the package you purchased. If these services exceed the hours in your package, they will be invoiced the week they are delivered, with payment due at that time.

Policies And Pricing On Urgent, Rush Service And After-Hours Project And Coaching Requests

Urgent, emergency, rush service and after-hours project and coaching requests count as double the normal, prevailing hourly rate in your package.

We have many interview clients, executives, business owners and others who often need immediate turn-around of resumes and cover letters, and other documents. We wish we could accommodate everyone instantly. We know that speed is of the essence in responding to job announcements and last-minute interviews. We do our best to accommodate you so you can be nimble on these, and so you can apply for these positions early.

Most of our clients are working full time and cannot properly respond to a job announcement during their workday. They come home and then ask us to respond with their written work, at the end of their day. We are happy to do so. We do have time constraints, but if we are able, we respond as quickly as possible, often the same day.

However, when you ask us to produce a work product on an urgent basis, or to work outside our normal working hours, we find it necessary to charge a premium for that. The premium we charge for this expedited service is time and a half. So, for example, if you have a coaching-consulting package of 3, 4, 6 or 12 hours and you engage us in rush work, each hour is counted as 90 minutes, and would be deducted from your package accordingly.

We will only designate your work "rush service", or as an "after-hours project" if you specifically tell us this, and if you agree to pay the time and a half rate. Only you can designate such a rush order. We will always ask you to confirm this before proceeding.

Alternatively, instead of engaging us in a rush order, you can simply make your project normal priority. We'll get it done as fast as we can, in our normal business hours, and you won't get charged a premium. Your non-priority work may not get done immediately. In fact, we can't guarantee it will be done quickly if there are other folks ahead of you who have paid for priority rush jobs. And if your request comes in on a Thursday, Friday or weekend, the following week may be the first we can get to it.

Travel Expenses For Coaching And Consulting

We handle travel differently for speaking and training versus coaching and consulting. For speaking engagements we can build the travel, hotel and per diem and other expenses into a custom-quoted all-inclusive fee, or itemize these expenses separate from the speaking fee. For this type of engagement, there is no separate per-hour travel fee in addition to the actual travel expenses incurred. You simply cover our actual travel expenses.

For consulting and coaching engagements, we have two tiers of travel fees. When we drive our company car to such an engagement, our hourly travel fee is $100/hour. We charge that because our time is valuable, and while we are driving we are unable to do work or engage in client coaching or consulting. In addition, there is wear and tear and an increase in mileage on the vehicle, and gas and oil expenses. If we travel by air, train or boat, our hourly travel fee is reduced to $50/hour, since we do not incur expenses to our company car.

Travel From Palo Alto, California

Travel time begins when we leave our offices in Palo Alto, California, and ends when we arrive at your door or the door of the place you designate. Travel expenses include: Taxi, shuttle, ferry, subway, train, or any other conveyance, and tolls and parking fees. We fly out of any of three nearby Bay area airports: San Francisco International Airport (SFO), San Jose International Airport (SJC) and Oakland International Airport (OAK).

Travel time is not computed only by distance via an online map service for driving. It's based on time, since once we get near your office we may be searching and waiting for a parking spot, taking another conveyance and walking to your offices. We also may be held up by heavy traffic, road work, detours or traffic accidents. All this time counts towards the total travel time. Travel time is also counted the same way when we return from your office.

Travel, Other Fees And Expenses And Time Frames

Travel, hotel and per diem expenses and fees can be handled in any of these ways: You can book and pay for our travel expenses, we can invoice you, or we can take these expenses and fees off any coaching package you purchase.

We serve our clients far beyond normal 9-5pm Monday-Friday working hours, because our clients work across the US and the globe, and because we often travel to observe and coach our clients as they perform, compete and work. We often work early in the morning, late at night, and on Saturday and Sunday to best meet their needs. Travel fees are due anytime we drive our company car to you or an event for you. When we travel to you or to an event for you by plane, and the plane leaves after 8pm and arrives prior to 6am, there are no travel fees assessed, since we could not be serving other clients at those times. Travel fees are waived if any daily coaching / consulting contract exceeds $4,000.

Our Coaching Is Confidential

Trust forms the core of the coaching relationship. We respect what you say, and will not repeat your material to anyone or to any entity. We maintain your confidentiality and privacy in all communications and we maintain safe and secure written records of your account. We do not disclose that you are a client if you do not want that known.

Read These Executive Coaching Articles

These three articles provide perspective on winning the executive mental game. Learn the valuable benefits of having an executive coach by your side, how to achieve peak performance and renewal in today's high-performance workplace, and the unique qualities of a mental game coach.

Go to the FAQ section about our coaching systems.

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